WHU is one of the most renowned business schools in Germany and is also highly regarded internationally. In the video, the university addresses its students and gives them valuable tips for applying for an internship.
Together with the wonderful Motion Design Studio Herzblut & Bock We were able to make this colorful and detailed explanatory film. Jasmin Lang from the Mainz-based creative agency was responsible for production management, concept and first style frames. Based on this, we illustrated all assets and then set them in motion. A brilliant cooperation project with a great result, in our opinion.
Intro and outro are from WHU 😉
WHU Student P can't quite decide between two job offers. Should he sign a new contract and cancel the old one? The university's Career Center is here to help.
Here, too, we put a lot of effort into making all camera movements and transitions between scenes look particularly soft and dynamic. The Character Movements are also up for a bit more. We backed up difficult movements with self-recorded reference videos and later translated them into character animation.
In the official editing version, we follow the character through the video. But the GIFs next door show a little sneak peek into the hidden features of the movie;).
CLIENT: WHU — Otto Beisheim School of Management
PRODUKTEUR: Herzblut & Bock
CONCEPT & SCRIPT: Jasmin Lang
DESIGN: Jasmin Lang, Marcel Vockrodt
ANIMATION: Marcel Vockrodt, Kim Venus, Gina Stephen
MUSIC: Patrick Tartaglini
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