Moonfare offers a secure, fully digital, end-to-end investment process that allows interested and qualified investors to register, confirm their identification, view fund documents, submit grant applications and sign investment documents in less than 15 minutes.
In this elaborately produced screencast, we show exactly this path. In addition to an intro and outro in a surreal 3D world with financial elements, we tried to reduce the screens to the essentials and still provide an authentic image.
The intro is immersed in an abstract financial world. Charts and charts pop up as we focus on the top of the chart, which flies vertically up and down until we're in the Moonfare world. It is designed in a noble and elegant form to underline exclusivity. We also put a lot of work into the screencast because we didn't just want to show the interface, but let the eye focus on the important points. So we had to omit a few things and rearrange them without losing the overall impression. Through occasional trips into the 3D perspective, we wanted to create an additional visual incentive so that the screencast remains varied and exciting.
Client: Moonfare GmbH
PRODUKTEUR: Kim Venus
CONCEPT & SCRIPT: Marcel Vockrodt
DESIGN: Marcel Vockrodt
ANIMATION: Marcel Vockrodt, Kim Venus
VOICE: Tania Higgins