For the 50th anniversary of the Institute for Labour Market & Vocational Research, we have created an explainer that explains how the institution works and illustrates the three pillars of IAB: data, research and advice in an easy-to-understand and funny way. The explanatory video was produced by our good partner camera medica under the direction of Dr. Martin Berg.
We were finally able to let off steam in the illustrations of the planets. Something between Steampunk and Star Wars... without losing focus on the essentials, of course. In order for the viewer to keep track of things, it was important that we didn't drift too much into a scenic presentation of the actions.
CLIENT: Institute for Labour Market and Vocational Research of the Federal Employment Agency
PRODUKTION: Camera Medica
CONCEPT & SCRIPT: Martin Berg, Kim Venus, Marcel Vockrodt
DESIGN: Marcel Vockrodt
ANIMATION: Kim Venus, Marcel Vockrodt
VOICE: Gill Chevallier